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For Webmasters
Search Engine Submissions
by anita@instantposition.com
List of the top search engines and directories where you will need to manually submit your web site.
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SEO - The Basics
by anita@instantposition.com
A checklist to help you decide whether SEO (search engine optimization) is right for your web site.
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Best in Show
by Lisa Picarille
[23 Jul 2008 at 11:00am]
I used to be able to count on one hand the must-attend shows and conferences related to online marketing for a given year. Plotting out my travel schedule wasn?t much trouble and there wasn?t really any overlap among shows. And for the most part I was also able to tack on a few personal and vacation days to most of my trips in order to simulate actually having a ?vacation?.
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Mentoring at Affiliate Summit
by Lisa Picarille
[17 Jul 2008 at 12:10pm]
I like to use events as milestones to get things. Lots of times I?ll just pick a show or conference and decided that I must have X,Y, and Z all finished before, say, Affiliate Summit in Boston. When I initially make the plan, the event always seems so far off ? giving me plenty of time to plow through the long list of must-do?s. But along the way other things crop up, I get sidetracked, or I find some other excuse to delay doing what needs to be done.
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New Bulletin on New York Affiliate Tax
by Lisa Picarille
[9 Jul 2008 at 10:27am]
The Direct Marketing Association (DMA) has been closely monitoring the developments of the New York Internet Sales Tax issue. Yesterday the DMA?s Tax Counsel, George Isaacson, issued a brief analysis of the June 30, 2008 Technical Services Bulletin (TSB) related to the Internet/Affiliate Nexus Law.
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Pondering the Fourth
by Lisa Picarille
[2 Jul 2008 at 5:30pm]
Many of the merchants and publishers that I?ve been talking with this week are focused on the holidays. And while, the holidays for me, right now, mean the Fourth of July and my sweetie?s upcoming 40th birthday ? these folks were referring to Halloween, Thanksgiving and Christmas.
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LinkShare Symposium Recap
by Lisa Picarille
[26 Jun 2008 at 9:41am]
I?ve finally returned from New York and the LinkShare Symposium. It was a great time catching up with merchants, publishers and LinkShare executive. I also enjoyed attending the Golden Link Awards on Monday night. It?s so much fun to see everyone get all dolled up and it?s not just the ladies that look like a million bucks.
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It?s Getting Hot in Here
by Lisa Picarille
[18 Jun 2008 at 12:31pm]
It's not just the summer heat wave. There?s lots of debate and discussion where people are fired up about the possible formation of an industry trade association.
I recommend you check out the threads about the topics on the online forums ? ABestWeb is a great one. There are many different opinions on the topic. I like that people in the online community are smart, vocal, passionate and opinionated.
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Online Marketers are Passionate
by Lisa Picarille
[13 Jun 2008 at 9:29am]
Yesterday I had the pleasure of attending the BAAMC (Bay Area Affiliate Manager Coalition) monthly meeting. Held at the offices of Real Media in San Francisco, the two hour lunch meeting was attended by about 25 affiliate managers from leading companies and merchants in the area.
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Gimme That Golden Link
by Lisa Picarille
[12 Jun 2008 at 11:47am]
Revenue is pleased to be nominated for a 2008 LinkShare Golden Link Award for the Performance Marketing?s Most Vocal Advocate. This is the same category we were nominated in last year, but lost to the fabulous Kellie Stevens of AffiliateFairPlay.com.
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LinkShare Names Co-Presidents
by Lisa Picarille
[10 Jun 2008 at 12:10pm]
Nearly two months after LinkShare President Steve Denton stepped down, the company announced it has appointed co-presidents.
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The Driving Need for a Performance Marketing Trade Group
by Lisa Picarille
[4 Jun 2008 at 1:11pm]
I took a 450 mile road trip down to Camarillo, Calif. in the middle of last week. There?s nothing like a long drive to clear your head. I find it relaxing to hit the open road (although, that was before I reached the Los Angeles area later in the week).
I had several items on my agenda for the trip ? to rent a car that I might consider purchasing in the future (a Toyota Prius); to try and do my weekly Affiliate Thing Podcast while driving down to my destination (don?t worry I used a headset); and to think about the broader issues that I would like to see an industry association address and bring them up at the dinner in Camarillo (which was really the main reason for the trip).
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Traffic Generation Then and Now
by Rosalind Gardner
[23 Jul 2008 at 10:26am]
NPT reader Sean wrote this week to ask me a whole bunch of questions about how I was able to get traffic to my websites to the extent that I was able to ‘crack’ the $100,000 earnings level.
Because I reached that level back in 1999, and my traffic generation strategies have changed considerably over [...]SHARETHIS.addEntry({ title: "Traffic Generation Then and Now", url: "http://www.netprofitstoday.com/blog/traffic-generation-then-and-now/" });
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John Drops the Hammer on Affiliates Who use Misleading Advertising
by Rosalind Gardner
[18 Jul 2008 at 7:09pm]
Man, I love this.
John Reese (Traffic Secrets) just sent his affiliates an email with the subject line “WARNING: Some TS Affiliates Are About To Be Terminated” which starts off by saying that “there’s a really good chance that this email will not apply to you. It’s only aimed at a small number of [...]SHARETHIS.addEntry({ title: "John Drops the Hammer on Affiliates Who use Misleading Advertising", url: "http://www.netprofitstoday.com/blog/john-drops-the-hammer-on-affiliates-who-use-misleading-advertising/" });
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Traffic Secrets 2.0 Opens Today
by Rosalind Gardner
[15 Jul 2008 at 7:14am]
John Reese will release his long-awaited “Traffic Secrets 2.0″ training course at Noon EST today (Tuesday, July 15th).
But you already knew that… unless you’ve been without Internet access for the past few months. And if that’s the case, then you really need John’s course to build up traffic to your site!
Traffic Secrets 2.0 [...]SHARETHIS.addEntry({ title: "Traffic Secrets 2.0 Opens Today", url: "http://www.netprofitstoday.com/blog/traffic-secrets-20-opens-today/" });
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What is a White Paper?
by Rosalind Gardner
[12 Jul 2008 at 5:47pm]
Speaking of traffic generation (and we were), I recently posted a new article in our How-To articles section that answers an NPT reader’s question “What is a white paper?” and discusses how white papers can be used to attract leads to your business.
The article also links to Michael Stelzner’s “Attracting Leads with White Papers“, which [...]SHARETHIS.addEntry({ title: "What is a White Paper?", url: "http://www.netprofitstoday.com/blog/what-is-a-white-paper/" });
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The Most Overlooked Traffic Tactic
by Rosalind Gardner
[12 Jul 2008 at 3:13pm]
Yesterday, John Reese released a new 28-minute video, in which he discusses a traffic generation strategy that 99.9% of we Internet marketers overlook - or worse, reject because we think it’s too difficult to implement.
He debunks that negative thinking with very specific examples and implementation tips (tips I wish I’d known before I wasted a [...]SHARETHIS.addEntry({ title: "The Most Overlooked Traffic Tactic", url: "http://www.netprofitstoday.com/blog/the-most-overlooked-traffic-tactic/" });
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New User Interface for Google Affiliate Network
by Rosalind Gardner
[8 Jul 2008 at 8:02am]
This morning the following note appeared in my Inbox from the Google Affiliate Network:
Google Affiliate Network, formerly DoubleClick Performics, is pleased to unveil a refreshed ConnectCommerce user interface. We have made improvements to overall navigation and usability and have updated colors and styles to reflect the new Google Affiliate Network brand. This update [...]SHARETHIS.addEntry({ title: "New User Interface for Google Affiliate Network ", url: "http://www.netprofitstoday.com/blog/new-user-interface-for-google-affiliate-network/" });
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How Common Courtesy Benefits Your Online Business
by Elizabeth Orr
[7 Jul 2008 at 5:52pm]
Do you feel frustrated when you send an email request to another webmaster and it takes them more than a week to answer? Or worse, when they don’t answer at all? Now put the shoe on the other foot as guest blogger, Elizabeth Orr, discusses how simple common can benefit your online business.
The ways in [...]SHARETHIS.addEntry({ title: "How Common Courtesy Benefits Your Online Business", url: "http://www.netprofitstoday.com/blog/how-common-courtesy-benefits-your-online-business/" });
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John Reese?s Traffic Secrets 2.0 Videos
by Rosalind Gardner
[6 Jul 2008 at 11:44am]
Well, I finally caught a break and managed to check out the slick videos produced for John Reese’s upcoming launch of Traffic Secrets 2.0 and I have to say, these aren’t your typical pre-launch promotional videos.
Just in case you’re wondering “Who is John Reese?“…
Actively marketing online since 1990, John is an Internet Marketing pioneer and [...]SHARETHIS.addEntry({ title: "John Reese's Traffic Secrets 2.0 Videos", url: "http://www.netprofitstoday.com/blog/john-reeses-traffic-secrets-20-videos/" });
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Newletter: July 3rd, 2008
by Rosalind Gardner
[2 Jul 2008 at 10:02pm]
I love July.
Not only does it mean warm weather, playing outside and celebrating our independence here in Canada and the U.S… it also marks the halfway point to the year which is a great opportunity to review where we’re at with this year’s goals.
However, instead of talking about revised goals, I’m just [...]SHARETHIS.addEntry({ title: "Newletter: July 3rd, 2008", url: "http://www.netprofitstoday.com/blog/newletter-july-3rd-2008/" });
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Pepperjam Network Introduces Blogger Incentive Program
by Rosalind Gardner
[2 Jul 2008 at 5:30pm]
Do you market to Internet marketers or affiliate marketers?
If so, here’s an easy way to make some extra cash with the Pepperjam Network (PJN).
The PJN publisher referral program will pay any PJN blogger ten bucks ($10.00) for each post that promotes Pepperjam Network or any Pepperjam Network tool. You’re allowed to make up to 5 [...]SHARETHIS.addEntry({ title: "Pepperjam Network Introduces Blogger Incentive Program", url: "http://www.netprofitstoday.com/blog/pepperjam-network-introduces-blogger-incentive-program/" });
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